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How to Promote Your Events

Reaching the people most likely to be interested in your event is key to successful event promotion. Here are some ideas for promoting your event.

Submit your event to the campus calendar.

Submit your event to Knoxville event calendars.

Post a news item on your website.

Create social media posts that link back to the entry.

Purchase sponsored posts on Facebook and Twitter.

Share the post with your departmental / college listservs and email newsletters.

Post to applicable listservs.

Consider print or digital external advertising.

Use your building or college’s digital signage.

Share your event with previous attendees by collecting email addresses at events.


Share your event with media outlets.

To submit your event to local media outlets to use in their planners and calendars, send complete event info to the following email addresses or complete the online forms using the information you submitted to the campus calendar.