Find our logo, style guides, templates, or best practices for creating your UT project below.
The purpose of these guidelines is to advise editors on good editorial judgment and decision making.
» Electronic Media Resources
Pre-packaged help for all your electronic media needs.
- Website Templates
- Have a UT DIY website? Cut the work in half and easily adhere to UT's visual identity.
- HTML E-mail Templates
- Designing a good HTML e-mail is a much trickier enterprise than designing a modern website. These handy templates will get you started.
- UT Campus Map Template
- Want your own custom, interactive UT campus map? Get yours here.
- PowerPoint Templates
- Use these for an upcoming presentation.
- UT WordPress Theme
- Our very own custom WordPress theme. Comes in horizontal and vertical navigation layouts!
- Dreamweaver Templates
- Using a .dwt template to manage your website? Give ours a spin.
- Have questions about web design or HTML emails? Get help here.
» Graphic Identity Guidelines
Instructions for visual presentations of the university and its departments and units.
- UT Wordmark
- The wordmark combines the logo with the name of the university.
- UT Logo
- The styled "UT" that emulates the shape of Tennessee.
- Secondary Logos
- The creation of additional logos is restricted to rare circumstances.
- Tagline Marks
- Approved graphical treatment of the "Big Orange. Big Ideas." tagline.
- Photographic Style
- What we value in our imagery (and what not to do).
» Printed Media Resources
Pre-packaged help for a variety of print projects. More to come!
- Business Cards
- Newly designed business cards are now available for UT Knoxville faculty and staff.
- Fax Cover Sheet Templates
- Need a nice, clean cover sheet for your college or departmental faxes?
- Pocket Folders
- We've designed an all-purpose UT pocket folder for your use.
- Stationery & Electronic Letterhead
- Newly designed stationery adheres to the Knoxville campus’ graphic identity guidelines, using approved fonts and featuring the “Big Orange. Big Ideas.” tagline.
- Research Poster Presentation Templates
- At the request of faculty, and with faculty feedback, we have developed a poster template for use at conferences and other events requiring display of research findings, figures, and etcetera.
Get assistance with spreading the word about your campus event or news item.
- Social Media
- A best practices guide for departments and units on campus.
- Electronic Publications
- Have your news reach UT faculty, staff, and students.
- Publicize your upcoming campus event.
- Celebrate special events with campus banners.
- How to access UT's e-mail lists.
- Campus Media
- UT's radio stations, news outlets, and TV stations.
- How to begin
- Have an event or a piece of news and unsure where to start? Start here.
Use these tools to bring your story to life with video.
- Video basics to improve your story.
- Editing & Encoding
- Best practices for basic video editing.
- All videos produced by UT must be closed captioned for the hearing impaired.
- Don't guess how we did it; download our video resources.
- Have a video need that you can't accomplish solo?