Graphic & Editorial Guidelines
Every communication from the university reflects upon the institution as a whole. The university brand is similar to a mosaic illustration. As with the tiles that compose the mosaic, the perception of UT is composed by the accumulation of visual and verbal messages. This site offers guidelines to be used when producing your communication pieces.
Our goal is to build a clear and compelling brand identity for the University of Tennessee to create a greater understanding of the role UT plays in helping the state and its citizens thrive in the local, regional, and global environment. This site offers information to assist you in achieving this goal.
This site explains the purpose and function of what has become affectionately known as "the template." It is intended to be used by departments, colleges, and units at the University of Tennessee, Knoxville only.
This site provides information about the new template for system web pages of the University of Tennessee. This template is intended to be used by offices and units of the University of Tennessee administrative system (sometimes called UWA) only. Academic departments, offices, and units associated with UT campuses should use the designs provided by those individual campuses.
Request Creative Communications assistance with your project by telling us a little bit about it.
Video+Photography has some medium- and high-resolution photos available for individuals to download.
Consent for Photography Release Form
A consent form that releases to the University of Tennessee all rights of any kind the photographing of a person's image to be used in any materials for purposes consistent with the university's mission of teaching, research and service.
UTTV features a wide variety of university news and cultural and academic programming produced by UT’s Video and Photography Center, a department of UT’s Office of Public Relations.