Join us for CommuniCon—a conference featuring workshops and interactive sessions by and for communications professionals from across campus.
The conference is relevant for people with full-time communications roles, but also for those who perform or oversee a communications, public relations, or marketing function.
|9:30 AM||Welcome (Room 406)|
|9:45 AM||Opening remarks from Chancellor Beverly Davenport and Vice Chancellor for Communications Ryan Robinson (Room 406)|
|10:00 AM||General Session 1: Communicating the Volunteer Difference (Includes presentation and Q&A) Room 406
Jacob Rudolph, Marketing Director, UT Office of Communications and Marketing; Kari Alldredge, Vice Provost for Enrollment Management
|11:15 AM||Block A Sessions (choose one of two sessions to attend)|
|Room 413A: Why Won’t They Listen to Me? Knowing Your Audience (Includes moderated panel and Q&A)
There are many ways to communicate with audiences, so how do you know which channels work best and what kind of content will interest them the most? Learn how communicators focus their efforts during this moderated panel.
|Room 413C: Picture Perfect: Your Guide to Getting Great Pics and Videos (Includes presentation, Q&A, and tutorial)
These days, practically everyone has a cell phone, and the latest models can take stellar photos. Tell your story with great visuals and minimal tech using these tips and tricks from campus video and photo experts.
|12:30 PM||Lunch and Keynote Speaker: How to Collaborate Across the Community to Grow a Great City (Dining Hall)
All great cities have a great university, and all great universities have a great city. Hear from Visit Knoxville president Kim Bumpas on how Knoxville helps UT attract the best and brightest students, faculty, and staff and how UT helps Knoxville grow as a premier tourism destination and a place to call home.
|1:45 PM||Block B Sessions (choose one of two sessions to attend)|
|Room 413A: Trending: Successful Social Media (Includes panel discussion, showcase, and Q&A)
Hear success stories from social media managers who have made creative use of social tactics, were able to solve a problem, or get great engagement. You’ll also gain some inspiration outside of Big Orange Country as panelists share their favorite social media campaigns from other higher ed institutions. At the end, each panelist will showcase an emerging social media trend/platform that you can use in your social media efforts.
|Room 413C: Design Dilemmas: How to Solve Problems for Great End Results (Includes panel discussion and Q&A)
Designers sometimes don’t have much to go on when working on a project. Hear from campus designers who started with little or no guidance, worked to come up with a creative way to solve a problem, and finished with great results.
|3:00 PM||General Session 2: Show and Tell, Powered by PechaKucha™ (Room 406)
Your colleagues have something exciting they want to share with you—whether it’s something they have done, something they have seen, or something they plan to execute soon.
In the PechaKucha™ 20×20 format, presenters show and discuss 20 images for 20 seconds each. If you’ve got an idea you’d like to share, you can submit your proposal to firstname.lastname@example.org by July 13. Those selected to present will be notified by July 20, and their registration fee will be waived.
|4:15 PM||General Session 3: Ask Us Anything/Group Therapy (Dining Hall)
Share your communications and marketing successes, or tell the group a challenge or problem you have faced and we’ll discuss solutions as a group.
|5:15 PM||Social Hour: Windows on the Park (525 Henley St)
Note: The social hour is not covered by the conference registration. Attendees will be responsible for their own purchases.